Skills as a manager and advisor

main objectives

To train engineers in consulting methods to support companies and/or project leaders in their strategic thinking.

general content

The controversy,- Company diagnosis: methods and tools,- Strategy: development of scenarios, prioritisation and arbitration,- Action plan: implementation, change management, planning and resources,- Management and steering: monitoring and development of indicators, steering the decision,- Diversity of professions, postures and consulting offers,- Digital transformation of organisations (issues and impacts): OAD, ERP, CRM,,

pedagogy

Lectures, testimonies from professionals and former students, group work, debates and conferences.,Project-based learning based on students' projects.,Projects in small groups of 2 to 4 people + work for management firms and/or cooperatives,ESA teacher-researchers, ESA teachers from the professional world, professional partners: representatives of the sectors, company managers/employees, HR consultants/coaches,

evaluation

Written exam + oral exam.

Bibliography

Marketing Management- Kotler- Keller- Manceau- Hemonnet – Edition Dunod,Strategor – Lehmann-Ortega-Leroy-Garrette- Dussauge-Durand – Edtion Dunod,Stratégique – Edition Pearson,Les 7 points clés du diagnostic Stratégiques – Franck Bruhart – Editions Eyrolles,Manager une entreprise Agricole durable – Gilles Cavalli – Editions France Agricole,Approche globale de l’exploitation Agricole -Bonneviale – Roland Jussiau – Eric Marshall- Editions INRAP,Le nouveau capitalisme Agricole de la ferme à la firme – Purseigle-Nguyen-Blanc.,Les agriculteurs dans le movement de numérisation du monde- Daniel/ Courtade.,